Nine years ago this weekend Auto Trends with JeffCars.com drove onto the airwaves in Atlanta with a monthly program. Today the program is the only and the longest running weekly syndicated multicultural automotive radio program airing in North America. This expansion into North America is due to our partnership with HURVoices and SiriusXM, the largest audio entertainment group in the United Station.
While it took nearly fifteen years to turn this dream into reality, it's been a ride and grind we couldn't have imagined. When the high-energy multicultural program was launched, our focus then and now continues to center around pioneers, influencers and trendsetters in the industry. And just like founder John Johnson's Ebony magazine, our car-themed program was also created to share the stories of the voiceless.