While
Tesla is winning the electric luxury car race in terms of sales and record
setting stock prices, making it the most valuable automotive company in the
world, they’re bringing up the rear with regard to race relations with the
Black community.
According to the latest
industry data, Black car buyers account for 4 percent of Tesla’s annual new
vehicle sales. Black workers and managers, account for 10 percent and 4 percent,
respectively, of the company’s workforce. Moreover, up until 2019, Linda
Johnson Rice, whose father founded Ebony Magazine, was the first
and only African American to serve on the automaker’s board, until she and two
others opted not to stay on as directors.



