2024 Toyota Tundra i-Force Max Hybrid Crew Cab 4x4 :The Brand’s Most Powerful Fullsize Truck

Highlight: The Tundra is now available with its first factory installed lift kit. 

Test Vehicle’s MSRP: $74,270 (Base SR Double Cab MSRP: $41,815)

Seating Capacity: 5 passenger seating

Standard Safety Features: airbags; ABS; a radar activated cruise control system; a lane departure warning system; a vehicle stability control system; a tire pressure control system; a hill start control system; a backup camera; a sway control system; and an electronic blind spot mirror

Standard Equipment (TRD PRO): 10-speed transmission; 18-in wheels; color keyed grille; sequential turn signals and automatic leveling adjustment; smoked finished premium LED headlights; LED foglights; LED lightbar and marker lights; premium LED taillights with sequential turn signal; 120v/400w ac bed power outlet and LED bed lights; tailgate release bump switch (located in driver’s side tailgate); deck rail header and side rails with adjustable tie-down cleats; a panoramic power roof with sunshade; heated power side view mirrors with integrated LED turn signals; TRD off-road suspension with 1.1-inch front lift; TRD aluminum front skid plate; Red TRD front coil-over springs and stabilizer bar; electronically controlled locking rear differential; front and rear mudguards; undercovers for engine, fuel tank and transfer case; black dual exhaust tips; high strength box steel frame with hydraulic cabin mounts; towing hitch receiver; 14-inch infotainment touchscreen; a 12-speaker JBL audio system; 12-inch driver information screen; a 360-degree monitor; tow haul mode with selector; a trailer brake control system; a engine start ignition button; a dual zone automatic climate control system; a power vertical rear window with defogger and privacy glass; a Homelink universal transcender with automatic dimming rearview mirror; power front seats; pseudo leather seats; heated/ventilated front seats; illuminated center console storage bin and glove box; TRD leather shift knob; a TRD leather trimmed steering wheel; a heated steering wheel; a manual operated tilt/telescopic steering wheel; aluminum pedals; all-weather floor mats; and rear seat center control with center vents; an electronic blind spot monitor system; a 32-gallon fuel tank; tow hitch receiver; black dual exhaust tips; and wireless smartphone charging

Options: TRD Pro tow package with PVM + BSM tow mirrors

Other Trim Levels:

SR5

Limited

Platinum

1974

Capstone

Standard Audio On Test Vehicle: a 9-speaker AM/FM/SiriusXM  

Android/Apple CarPlay: Available

Bluetooth Connectivity: Standard

USB Connectivity: Standard

Bumper-to-Bumper Warranty: 3 years or 36,000 miles

Powertrain Warranty: 5 years or 60,000 miles

Standard Engine/Horsepower: 3.5-liter, 6-cylinder /437-hp (hybrid test model)

Recommended Fuel: Regular

Standard Fuel Mileage: xx-city/xx-hwy

Towing Capacity: 11,200 lbs to 12,000 lbs

What’s New: For the 2024 model year, the hybrid model is available with the TRD performance package and a factory installed 3’’ suspension lift kit.

Why:

Available in a gasoline or hybrid

A radar-activated cruise control system

4x2 or 4x4

Variety of beds (short box/long box)

Double cab or Crew Cab

Towing capabilities

A factory lift kit

18, 20 or 22-inch wheels

Roomy cabin

Power sidestep available on Capstone

Leather seats on select trims

A power tilt/telescopic steering wheel on select trims

A variety off-road packages

A rear air suspension on select trims

A heated leather steering wheel available

A host of standard safety driver’s aids

Wireless smartphone charging

A heads up display system available (select trims)

A panoramic power roof available (select trims)

Memory operated front seat (select trims)

Rear cup holders (select trims)

But:

No pure V8 engine

A mammoth truck to operate on the roads

No diesel powertrain

No electrified model

Toyota’s signature infotainment screen requires a subscription……..

Verdict:  While the Tacoma continues to wear the crown as the best-selling midsize truck in its segment. That's not the case for Toyota's super imposed fullsize truck, the Tundra. 

The mammoth size Tundra competes in a segment that has been a stronghold for the Detroit Three: GM, Ford and Stellantis. American truck loyalists prefer their Fords, Chevys, GMCs and RAMs. 

Although Toyota has upped the ante with this generations' Tundra in terms of styling, towing, cargo carrying, bed sizes and features, the truck lacks a diesel and a pure V8 engine. To some diehard loyalists, this places the ever-capable Tundra at a disadvantage.

Despite Toyota's powerful 6-cylinder hybrid max powertrain, there are some traditional truck buyers who must have an 8-cylinder or a diesel. And Toyota realizes such.

Yet, for those that don't see those powertrains as a sticking point, they'll find that the Tundra, which is also available in a variety of cab sizes, is a well-built truck that is really competitive with its 'Detroit fullsize truck brotherns.'  Toyota engineering team has even added a factory lift kit to attract truck buyers.