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| Professor Mike Jackson (Photo Credit: MJ) |
With DEI being such a lightning rod in schools of higher learning
and in corporate America these days, it’s no coincidence America was having
this same conversation two decades ago when Mike Jackson was recruited from the
beverage industry by Roy Roberts, who at the time was the highest-ranking Black
auto executive in the industry.
Jackson, who is currently an advertising professor, oversaw an eye-popping $3.2 billion media budget in North America during his tenure at General Motors, before exiting the industry briefly and then resurfacing a few years later at a startup EV company in a senior leadership role.
