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The President of Atlanta Metropolitan State College with Jeff Fortson, before he takes an on-campus spin in the Camaro. |
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Jeff Fortson, the editor, posing with students and staff, before they take a spin in the Chevy Malibu. |
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Jeff Fortson engaging the crowd with information about the car industry and how to drive home the best deal. |
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AMSC students returning from a road test in the new Cruze. |
Jeff Fortson exposing the participants to a video, featuring GM's and the industry top automotive African American female designer, Crystal Windham.
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Jeff Fortson posing with one of AMSC students after he won this shirt, after answering a car-buying trivia question. |
Today GM and JeffCars.com made history together. This is the first time any automaker has combined an on-campus ride-and-drive with a car-buying financial literacy clinic, educating minority students on the ins and outs of the car-buying process. Today's event was held at Atlanta Metropolitan State College. Not only did we connect students to the automotive industry, we exposed them to different careers and encouraged them to be socially-conscious consumers, too. GM is one of the few automakers that truly have connected with the minority community.
To view the flyer promoting the event,
click here.
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