Cadillac Escalade: 53% $84,425
Segment Average: 52% $90,250
Cadillac's Brand Average: 46% $58,725
Analysis: The Escalade is expected to retain 53% of the MSRP over a 3-year period. The Escalade has a higher residual than other SUV in the segment and the entire Cadillac brand. In 3 years, the Cadillac Escalade is expected to be worth $44,745.25 on the used car market based on the MSRP of $84,425.
Mercedes-Benz S-Class Coupe: 39% $184,500
Segment Average: 49% $115,525
M-B's Brand Average: 48% $78,350
Analysis: The S-Class Coupe has a lower 3-year residual value than other vehicles in its segment. In fact, this luxury coupe is worth 10 percent points than other M-B vehicles. In 3 years, the S-Class Coupe is expected to be worth $71,955 on the used car market based on a MSRP of $184,500.
Ford F-150: 54% $41,375
Segment Average: 48% $46,025
Ford's Brand Average: 46% $46,225
Analysis: The industry's first all-aluminum truck is expected to be worth more than most large pick up trucks. Ford's new truck also is expected to be worth more than other than other Ford vehicles over a 3-year period. In 3 years, the F-150 is expected to be worth $22,342.50 based on a MSRP of $41,375.